Created to support the two major GCSE specifications, these adaptations of CM Education's popular interactive business textbook follow the Unit and topic headings of the Applied Business and Business Studies.
Building on the successful combination of simple, accessible text and graphics, and multiple-choice self-tests, these new titles boast up-to-date examples and reflect the latest in current business studies pedagogy.
Case study material and targeted web links are being added and updated, providing real-life source material which adds depth to the theory and a platform for the Applied Business investigation into two contrasting businesses.
The Business Studies variant contains examples and questions arranged according to the differing emphasis of the specification, most notably in marketing and production.